This weekend, like any good tech bro, I finished Bryan Johnson’s Netflix doc Don’t Die.

I love delicious food too much to adopt his routine, but the focus on setting ambitious, long-term goals like NEVER dying is very inspiring. What resonated the most is Bryan's attempt to reach this monumental goal by launching thousands of experiments, tinkering constantly, and following where the data takes him.

That’s exactly how we are building products at streamr.ai, but our long-term goal is to leverage GenAI to Democratize Streaming TV ad buying for millions of SMBs.

I also love how Bryan shares the “Blueprint” for how others can benefit from the experiments that pay off and actually show signs of reducing aging. This is exactly why we focus on licensing our GenAI tech to other Ad Tech platforms, CTV Publishers, and Agencies. We know the entire CTV ecosystem wins if we can help accelerate the adoption of GenAI to make it easier for advertisers to get their business on the big screen.

So now I want to share the “streamr Blueprint” for building the world’s first AGI-powered ads manager. Some might think it’s risky for a startup to share our strategy. But the truth is, ideas are everywhere—execution is the real moat.

streamr.ai AGI Blueprint

Let's dive in. First, WTF is AGI?

Think of Artificial General Intelligence (AGI) as AI on steroids. It’s not limited to one task or one job. Instead, AGI can understand, adapt, and perform almost any intellectual task you throw at it—just like a human, but faster and more scalable. For us, that means building an AI that doesn’t just assist with creating ads but completely owns the process from start to finish.

Phase 1: GenAI Creatives

We started by tackling the creative process, a pain point for almost every marketer out there:

• Turn a Website into a TV Ad: Drop in your business name or URL, and our platform generates a ready-to-go TV commercial.

• Infinite Edits, Zero Hassle: Want to tweak the visuals or rewrite the script? No problem. Our AI lets you refine endlessly until it’s perfect.

• GenAI 3.0: This isn’t just text-to-video. We’ve built a model that takes an image and generates an entire CTV ad: scripts, voiceovers, music, animations—everything.

This is where we laid the groundwork for automating ad creation with speed and scale that’s never been done before. There’s still a lot to do to make the creatives better, but the foundation is in place.

Phase 2: Agentic Campaign Recommendations

Next, we shifted focus to campaign strategy. It’s not enough to create ads; you need to deploy them with precision. Here’s how we are doing that with our latest “Agentic Campaign Recommendations” we released at CES:

• Campaigns Built for You: Type in your business name, and the AI generates a complete campaign strategy: budget, duration, audience targeting—all of it.

• Data-Driven Context: Our AI pulls in market trends and behavioral insights to recommend campaigns that are hyper-relevant to your audience.

This phase bridges the gap between creating ads and executing campaigns, making it effortless for businesses of any size to get started.

Phase 3: GenAI Infinite∞

This is where it all comes together, and AGI starts to emerge.

• Hyper-Personalized Ads: Spanish speakers? Gen Z? Deal hunters? Our platform tailors ads for every audience segment you want to reach, ensuring no wasted impressions.

• One Campaign, Infinite Outcomes: Instead of running a single ad and hoping it works, you can run infinite versions tailored to every demographic and behavioral audience, all within one campaign.

• Launch Everywhere, Seamlessly: Once your creatives and targeting data are ready, deploy them across Streaming Apps and FAST Channels with ease.

• AI Recommendations, On Repeat: Our system monitors campaign performance and reports back return on ad spend (ROAS) results. Soon it won't just stop there. Your streamr AI Agent will start proactively suggesting what to do next:

This phase is what truly makes streamr.ai stand out: a system that doesn’t just automate tasks but continuously improves itself and your results.

Why It Matters

At streamr.ai, we’re not just iterating on what’s already out there—we’re redefining what’s possible. AGI isn’t some far-off dream. We’re building it now. Learn how you can add AI to your workflows today! https://streamr.ai/enterprise/